Painting With A Twist
Case Study

Painting With A Twist

Arts and Crafts
2023
Painting With A Twist

Painting With A Twist is a national paint and sip franchise with multiple locations in each state of America. With something for every age and group dynamic, they are the perfect place for bachelorette parties, date nights, family events, and corporate team-building events. With the options of joining in on a class or reserving a private room, you're guaranteed to have a great time.

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Verken was contacted to create a couple of 30 and 15-second ads for CTV and social channels. We initially presented 3 different concepts with the client choosing one that we executed on. From custom camera rigs to dynamic movements, we wanted to tell this story in a new and fun way.

Kinetic typography was designed and animated for this project to highlight key points of the video and further draw the attention of the viewers, even if they had their video on mute. Sometimes it can be a safe practice to include subtitles or something like these key words or phrase if the viewer is watching the video without sound.

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Some BTS and extras for you.
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Since the launch of this campaign, Painting With A Twist has seen significant growth in brand awareness and booked classes making this a confirmed success.

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