Case Study

Juvenescence

Health and Wellness

2023

Juvenescence is a biotech company that develops therapies and products to modify aging and help people live longer. When this project came to us, we knew we were the perfect fit for it. Both because of the mission of the product that we were highlighting, and for the creative concepts that we could explore with it. Through concepting, location sourcing, shot ideas, and everything on the day of the shoot, everyone worked together fluidly to create a piece that the client loved and that we were all proud of.

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One of the biggest challenges with this project is that all of the content had to be shot within one day. Three concepts, multiple actors, and numerous setups meant that our schedule had to be absolutely airtight and dialed into the minute. With everyone on the team being extremely proficient at their task and knowing exactly what they needed to be doing allowed us to achieve this. We all moved like a unified-brained unit and were able to capture all of the content within the allotted time.

To add to this feat, the Juvenescence team was watching the entire production remotely via our live-stream feed. We are extremely grateful for the trust that they instilled in us with the concepts we presented and how we were able to execute our combined vision.

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Some BTS and extras for you.

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Since the launch of this campaign, the Metabolic Switch line of products has seen a significant increase in sales and overall growth of brand awareness for Juvenescence as a whole. We love working with brands that have a rockstar product and are collaborative to work with.

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